Grow your income strategy session (1-4 sessions depending on package booked)

• Tailored 1-on-1 strategy sessions with Demi for what you need most; fine-tuning your resources, diving into a focussed masterclass, or planning your steps to  boost profits
• This can be booked at a time of your choice within 18 months of program commencement
• Use this opportunity to ask questions, and allow Demi to introduce your business to her audience (schools, or social media) to help you level up

Module 1 – CREATE CUSTOMERS

1.  Increase customers with branding that makes sales for you

• Strengthen your branding so it does the heavy lifting for you (branding is much more than just colours and a logo!)
• Master copywriting to increase enquiries
• Template for the best website layout that increases teacher contact
• 10 crucial elements you need on your website homepage
• How to find the right people & get them to pay more attention to your business
• Create a lead magnet (an offer that will build your email list)

2.  Tuning rejection into sales

• Why a ‘no’ is NOT the end of the line when taking to teachers, & how to turn ‘no’ into ‘yes’ when talking to teachers
• Redefine the feeling of rejection when a customer says ‘no’
• How to ask people for what you want (and get it)
• Make sales emails/calls less emotionally draining

3.  Networking – It’s who you know!

• Q&A with industry expert that would help you most (marketing expert, experienced speakers, school execs)
• Interview with a teacher to learn how you can best cater for what they REALLY want
• Connect with like-minded business owners for support and tips
• Let me know what you need – I will connect you with my people who can make it happen

Module 2 – SCHOOL STRATEGY

1.  Structuring offers to increase income/sales

• Structuring your offer to double or triple sales & increase rebookings
• Pricing a mulit-tiered offer 
• Create a visual price guide that increases sales
• Procedures for increased re-bookings
• How to scale your reach with ONLINE delivery
  

2.  Captivate your audience & capture their feedback on video

• Effective methods for the best student engagement 
• Step-by-step for writing an introduction for your presentation that will win over the room
• Getting people to take you seriously  – Body language, voice & presentation techniques to ensure teachers & students listen to you 
• Preventing student misbehaviour & what to do if it happens
• Filming & editing professional testimonial videos (even with a smart phone)
• How to showcase GLOWING feedback from students & teachers

3.  Templates for school-specific secrets

• How to minimise your admin work
• Templates for every single email you’ll ever need to send to a teacher 
• Email templates for what to say when a school says “no” and how to turn it into a yes
• Templates for all documents you’ll need – Parent notes, price guides, info kits, 1 pagers, booking forms, and policies.
• Equipment lists for what you’ll need to take to schools
• Laws & policies you need to know – child safety/protection, service agreements, advertising to children laws
• Marketing templates done-for-you that actually work

Module 3 – MONEY MAKER

1. Speed up your next 100k in schools

• Your individualised scale strategy
• Creating multiple streams of income 
• Expand/restructure your offerings for increased income
• How to moneti$e the things you’re already doing

2.  Securing partnership$ to skyrocket your reach

• Creating business partnerships (brands, peers, sponsorships, paid collaborations)
• Secure paid partnerships
• Utilising these partnerships to grow your reach, earning potential, and impact.

3. Being seen – marketing and social media

• How NOT to market to schools
• Building your email list 
• Sending emails that get seen – plus templates done-for-you
• Reaching out to teachers (strategies that actually work for email, social media and advertising)
• Accessing school contact information
• Use current school priorities to inform your outreach strategies

Choose from either of the following 3 VIP services:

Option 1 – Website done-for-you:

• After a consultation, my team and I will build your website with WordPress
• You’ll get a supercharged site specifically catered to schools
• 5 pages designed to increased your enquires:
  – Home page
  – Testimonials page
  – Product/service info page x2
  – Contact page

Option 2 – Email marketing done-for-you:

• After a consultation, my team and I will take care of your complete set-up for email marketing
• For you to make more bookings & stay top-of- mind we’ll establish:
  – An offering (lead magnet) to get teachers on your email list
  – Automatic emails to everyone who signs up to your list (set and forget!)
  – 2 months of emails scheduled to your audience

Option 3- Branding package done-for-you:

• After a consultation, my team and I will create your stand-out brand
• Full branding package designed to attract your ideal customer:
  – Logo (including variations)
  – Colour pallets
  – Expertly crafted words & taglines that explain your business & make customers want to click
  – Fonts
  – Banners and imagery for website & social media
  – Instagram or Facebook plan for 2 months (including posts and captions that incorporate your visual brand identity)